DEG: Data Shows Increased Awareness of Home 3D
DEG: The Digital Entertainment Group releases several stats boosting the emergent Blu-ray 3D format:
• Since March, consumer awareness of 3D-capable TVs has risen to more than 80%, while awareness of Blu-ray 3D players has increased to almost 60%, according to DEG research. Further, of the more than five million HDTVs expected to be sold between now and mid-January, 30% will be 3D-capable.
• The DEG also cited data from UK-based FutureSource Consulting reporting that 3D TV sales in the U.S. are on track to represent 4.5% of all flat panels sold this year. Worldwide, the adoption rate of 3D TV will be faster than HDTVs in many territories, FutureSource says.
The DEG had previously announced that nearly 40 Blu-ray 3D titles will hit retail shelves by the end of the year.









