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Variety Sports Entertainment Summit Announces Keynotes: Tony Hawk, UFC President Dana White

Variety and Sports Video Group will host Keynote Conversations with pro skateboarding legend and sports entertainment entrepreneur Tony Hawk and UFC President Dana White at their Sports Entertainment Summit on July 12 at the Renaissance Hotel in Hollywood.

Hawk is a pro skateboarding legend, philanthropist, and sports entertainment entrepreneur, and is considered the ambassador to the action sports lifestyle. His long list of career highlights include 16 X Games medals, X Games commentator; creating his Activision videogame franchise which has generated $1 billion in sales worldwide; and launching new YouTube Channel Ride this year; among other achievements.

Additionally, through his Tony Hawk Foundation, Hawk has worked to serve underprivileged youth, and has granted over $3 million to build over 500 skateparks in 50 states.

As President of the UFC, White has driven the organization to new heights. Last year, White struck a milestone deal with FOX to carry UFC’s events and shows across the network’s channels and platforms. Additionally, the UFC now mounts over 30 live events per year across the world, and counts such ancillary businesses as the UFC Gym branded apparel, UFC magazine, trading cards, articulated action figures and other media including best-selling DVDs, video games, and books.

The Sports Entertainment Summit promises an entire day of high-profile content and speakers. Topics for the 2012 Sports Entertainment Summit include: the second screen experience for sports; success with live streaming; and file transport and media management in sports production.

The Sports Entertainment Summit is sponsored by Bexel, Grass Valley, Ipsos MediaCT, NewTek, SOS Global Express, Mobovivo, Signiant, SAP and Ooyala. More information about the summit including sponsorship and registration can be found at www.variety.com/sportsentertainment.

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