Tempering the hype at CES for Internet-connected â€śsmartâ€ť TVs and app-based home entertainment, a panel of Hollywood digital gurus agreed that device manufacturers and digital content distributors have yet to earn mass-market appeal for such devices.
Todayâ€™s smart TVs are â€śclearly not ready for primetime,â€ť said Lionsgateâ€™s Curt Marvis (via paidContent). Marvis was critical in his review of one anonymous device: â€śOther than Netflix and Qriocity [Sonyâ€™s streaming video-on-demand service], there was nothing on there that worked very well at all. It reminded me of the old CD-ROM days.â€ť
Meanwhile, Fox Broadcastingâ€™s Hardie Tankersley dismissed Google TVâ€™s web-browsing as a â€ślameâ€ť experience that â€śnobody wants.â€ť
Other panelists saw promise beyond the first generation of â€śsmartâ€ť TVs and devices. â€śThe app environment,â€ť said Steve Canepa of IBMâ€™s media and entertainment unit, â€śallows for authentication, it allows for a business model that gets a much better share for the content creator.â€ť